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TOLD BY FIRE

  • Writer: Jillian Beaupre
    Jillian Beaupre
  • Jun 29
  • 2 min read

LIGHTS. CAMERA. GOAL.⚽️🎥

June had us in full game mode. Between filming multiple commercials, capturing new client stories, and creating content that feels real instead of forced, we spent the month helping businesses bring their brands to life in front of the camera. The goal stayed the same: helping brands show up in a way people actually care about.


WHAT'S STRIKING


Stew Leonard's recently welcomed South Dakota ranchers Britain and Amanda Blair for a special in-store event that gave customers a closer look at where their beef comes from. Throughout the day, they shared samples of Prime New York strip steak while talking about their family's ranch, the science behind producing high-quality beef, and the importance of genetics in creating exceptional flavor and marbling. By bringing the people behind the product directly to customers, the event highlighted Stew Leonard's commitment to quality, transparency, and creating memorable shopping experiences.

Logo for Marc Mason, featuring a clean, professional design with bold typography that emphasizes strength, leadership, and a modern business identity.

CLIENTS COMING IN HOT

Collage of client brands including ESI Electrical Services, Oakridge Dairy, EVO Real Estate, Modern Milkman, Nathan Clark Team, Balkun Title and Closing, Classey Construction and Earthlight Technologies, showcasing a diverse portfolio across construction, energy, real estate, food & beverage, and investment sectors in Rhode Island, Massachusetts, Tampa and Connecticut.

MARKETING MOVES TO MAKE THIS MONTH


BRANDS NEED TO STOP ACTING LIKE BRANDS

People are tired of feeling like they're being sold to every time they open social media. The brands getting the most attention right now aren't the ones with the most polished ads, they're the ones that feel human. Think behind-the-scenes moments, real conversations, personality, and content that makes people feel like they're getting to know the people behind the business. You don't need to jump on every trend or force Gen Z slang into your captions. Focus on showing your team, your process, and the moments that make your brand unique. When your content feels authentic instead of overly produced, people are far more likely to stop scrolling, engage, and remember your business.


PASS THE TORCH

WANT TO MAKE $1,000

Send us a qualified referral, and we’ll split the  onboarding fee with you! We’ll give you $1,000 cash plus creatSend us a qualified referral, and we’ll split the  onboarding fee with you! We’ll give you $1,000 cash plus create a combo reel for both clients.e a combo reel for both clients.

WHAT'S A QUALIFIED REFERRAL

  • 1-20m in revenue

  • Strong interest in company growth

  • Owner or CMO level

  • Must be located within an hour from TBF HQ

  • Preferred: High ticket services, B2B companies, could benefit from our collaboration

    SPARK THE INTRO HOWEVER YOU WANT

    TEXT US AT 615-705-3131

    EMAIL TOLDBYFIRE@GMAIL.COM



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